Tuesday 16th February, 2010
I realize that these introductory videos are basically an overview of a particular service (in this case PayPal), but sometimes I wish that Jeremy could take things a little further than he does. As many of these initial videos are directed towards newbies and people starting off with internet marketing, I understand that it’s not always possible though — sometimes you’re just gonna know more about a subject than what is being explained in the particular video. This is one of those times (for me anyway).
In the case of this video Jeremy stresses the importance of choosing the best password you can think of, and to be aware of scammers and phishing attempts to grab your info. It’s ABSOLUTELY excellent advice, and Jeremy gives a few anecdotes as to what he has seen in the past, through his experiences with security at Wells Fargo as well as with his own company PayPal account. For example, using the password “password” for your account just isn’t gonna cut it in the real world. It’s surprising just how many people use that word for their own password though. Ridiculous actually.
I also personally know of one guy who uses “1234″ as his password. When I questioned him about it he suggested that he could change his password to “2468″. I just rolled my eyes in amazement and told him he was an idiot! Trouble was he was absolutely serious about using that for his “new improved” password. I understand that he now uses something a little more substantial, thank God!
Now back to the video. When Jeremy is explaining to Jamie about the various phishing scams that are out there he also mentions that you should NEVER UNDER ANY CIRCUMSTANCE click on a link that is provided to you! For obvious reasons I wholeheartedly agree with him on this matter. Trouble is, though, that these pages often look so good — just like the real page they’re pretending to be — and it’s an easy trap for someone, who isn’t aware that these things can happen, to fall into.
The thing you really need to remember, however, is to ALWAYS, ALWAYS go to your logon page from a bookmark in your own browser or by going to the parent website first (in the case of PayPal you would just go to http://www.paypal.com for instance). It’s paramount to do that. Never, ever click on a link to go to PayPal or a bank or anything like that from a link given to you in an email — PERIOD!
Case in point, I’ve been getting A TON of phishing emails in the past two weeks or so for my Facebook account. If I were to click on the link, or open the attachment that comes with each email, it would be toast. My Facebook account would be out of my control in an instant. Resist the temptation to click on those links and learn to spot a potential phishing scam before you fall victim to it.
Anyhow, back to the video. Jeremy explains how PayPal is a dominant force in the online community, and how most of the sites which deal in sales that involve some sort of money transaction will also deal through PayPal as part of their service. Therefore it’s important to add a PayPal account to your own business so that you can benefit from this service as well. It just makes it easier for people to be able to pay for products that you promote, amongst other things.
Jeremy and Jamie finish up this video by creating a PayPal account for her. Once again it’s a straightforward walkthrough on how to do this, and is perfect for someone who is just starting out. As I’ve been using PayPal for quite a while now there were no surprises or tips in the video that I didn’t already know about — but not that it matters at all. It was still enjoyable to watch.
Until next time…

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