Saturday 6th February, 2010
Jeremy discusses some of the books which have helped him with his online businesses over the years, or that have given him the reasons why some of the things that he has discovered on his own have worked as well as they did. Books such as Donald Trump’s “The Art Of The Deal” and “Think Like A Billionaire”, Robert T. Kiyosaki’s “Rich Dad, Poor Dad”, Seth Godin’s “The Dip” and “Purple Cow”.
“The Dip” deals with knowing when to continue with something or whether it’s better to just let it go and concentrate your efforts in other areas. In “Purple Cow” Seth expresses the importance on doing something that is remarkable or that will stand out — just as a purple cow would in a field of ordinary looking cows. Jeremy said that his own “purple cow” was AuctionAds (launched in 2007), as well as the “Elite Retreats” that he organized.
Jeremy also spoke about another of Seth Godin’s books, “Tribes”, which deals with leadership and authority figures and how to apply that knowledge to build up a community.
The next book was “The Tipping Point”, by Malcolm Gladwell, which talks about how little things can make a big difference.
Finally “The 4-Hour Workweek”, by Timothy Ferriss, which deals with how to improve productivity in your life — something which I need to do big time!
I think I might check out some of these books myself in the next day or so. Till tomorrow…

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